Dunkin' leaned into the simple idea for years. A 1956 version of the logo featured Dunkie, a Pillsbury Doughboy-like donut man, holding a tray of donuts with his round donut body inside a cup of ...

Ben was pictured wearing a white T-shirt with 'Believe in Boston' written in pink and orange, mimicking the Dunkin' logo. There seemed to be several cups of the doughnut chain's coffee available ...