While curated PMPs and DSP direct deals are trending upward, the ad ops exec said, working with resellers is a bad long-term ...

If we’re to leave behind the third-party cookie era, the rest of the ecosystem must reassert the role it plays in setting the agenda.

Viant Technology Inc. (NASDAQ:DSP) is a top AI-backed programmatic advertising company transforming campaign management. Their omnichannel platform is designed for Connected TV (CTV) advertising.

WPP Group?s global media investment management operation GroupM has launched what it claims is the first demand-side platform for mobile media and advertising. The GroupM platform lets display ...

MUMBAI: Advertisers, rejoice! The future of programmatic advertising in India just got a major upgrade. Ceraone Media has ...

Compliant is the first company to offer independent verification of supply-side data standards worldwide. By integrating Compliant's data integrity signals, Octillion enables advertisers to buy ...

Viant Technology Inc (DSP) reports robust revenue growth and strategic advancements, despite facing competitive challenges in ...

Viant (DSP) delivered earnings and revenue surprises of -34.78% and 3.94%, respectively, for the quarter ended December 2024. Do the numbers hold clues to what lies ahead for the stock?