Named brands like XPS and Inspiron will now fall under performance categories. Plus, Dell expanded its partnership with AMD.
Dell's AI transformation is fully underway. This is how the company has changed this year and embraced two of the biggest ...
Branding is important. Corporations spend millions of dollars every year to make sure that words like “Tacoma” and “Sleep ...
D uring CES 2025, Dell announced plans to get rid of all of its existing computer brands, including the iconic XPS line of ...
Dell's iconic XPS brand will be retired this year, along with many of the other Dell sub-brands. But what's replacing them?
No more XPS, Inspiron, Latitude? Yep. Dell is eliminating its well-known PC family names across its laptop and desktop PC ...
Dell has announced the release of its new laptops which feature some of the biggest ever changes to the range.
Dell has overhauled its PC product lineup by shunting nearly all of its PC models into three tracks: Dell, Dell Pro, and Dell ...
In a bid to reinvigorate PC sales, Dell should've put a lot of thought into how it rebrands its PCs. Instead, it ripped off ...
Say goodbye to Dell's XPS model naming conventions, and hello to something the company hopes is easier to understand, as Dell ...
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