There's one major shift in the way Amazon is approaching its next-gen Alexa, and it's got nothing to do with AI ...

The much anticipated, top-secret name for Amazon’s new voice assistant proved to be almost the same as the old one — just with a plus sign added. At a swank event for journalists and Amazon ...

Given that Prime costs $14.99 per month ... and Echo Show, won’t support Alexa Plus. Amazon’s Astro robot will also only be compatible with the original Alexa.

also cost $19.99. The price is higher than was rumored, however. Reports suggested that Amazon would charge between $5 to $10 for the upgraded Alexa, possibly with a generous free trial to start.

The biggest surprise at Amazon’s press conference last week was the lack of hardware announcements. Traditionally, Amazon ...

Amazon has said Alexa customers have used their device to ... A subscription fee for the revamped Alexa will allow the company to offset costs related to AI development and help its devices ...

With Alexa+, users can now establish complex routines through simple voice commands, eliminating the need for manual setup via the app. This feature allows for personalized automation, enabling Alexa+ ...

(Update: an Amazon spokesperson has since confirmed that “classic” Alexa will remain a no-cost option.) The new AI-enhanced Alexa (which will offer new phone and web apps) will have a variety ...

Amazon has said Alexa customers have used their device to ... A subscription fee for the revamped Alexa will allow the company to offset costs related to AI development and help its devices ...

It turns out all of that extra voice assistant goodness will come at a cost — a real, dollar one. According to Amazon, Alexa Plus will cost $19.99 monthly if you aren't a Prime member.