But if you arrived here looking for the best colognes you can find on Amazon, well, that's another story entirely. These days, more and more of our all-time favorite cologne brands for men are ...

Read more: Best Eyeliner: The 2024 List Beauty Awards The title of ... perfectly capturing the carefree nature that the brand ...

2024 was no doubt the year of fragrance. #PerfumeTok garnered billions of views. Dozens of new brands hit shelves (Noyz, Tsu Lange Yore, 5Sens) and many made triumphant returns after years away ...