Legally, they can’t be called ‘uggs’ outside of Australia – but the name will stick regardless
After years of legal challenges between Australian manufacturers and American footwear giant Deckers Brands, UGG Since 1974 ...
Australian ugg-boot maker forced to rebrand after trademark battle with American rival
An Australian ugg-boot company has changed its brand for foreign ... "I've been telling everyone to only buy Ugg since 1974 ...
yourlifechoices.com.au12d
Iconic brand UGG changes its name because of this reason
For over five decades, the term ‘UGG’ has been synonymous with the cosy, sheepskin-lined boots that have warmed the toes of ...
UGG Since 1974 brand hit with bitter trademark lawsuit by US giant Deckers
The original maker of iconic Australian sheepskin boots, UGG Since 1974, is being sued by a massive US company and being ...
Yahoo Finance13d
Iconic Aussie brand UGG forced to change name after 50 years: 'Came as a surprise'
(Source: TikTok/Getty) The iconic producer of Ugg boots in Australia will change its name on the international stage due to a major lawsuit. UGG Since 1974 has been operating in Australia for more ...
Bizcommunity9d
Legally, they can’t be called ‘uggs’ outside of Australia – but the name will stick regardless
Australian-owned brand UGG Since 1974 has announced it will change its name to “Since 74” for sales outside Australia and New Zealand. Source: www.unsplash.com There has been a long-running ...
The Australian12d
UGG Since 1974 brand hit with bitter trademark lawsuit by US giant Deckers
“In Australia and New Zealand we will always ... The US company reported it made about $2bn in global sales off customers buying UGG branded boots last year. A range of designs by the original ...