Business Insider India5y
Burger King's CMO explains why the chain's uniforms look like its most famous menu item
The brand's look was outdated, too. Burger King's CMO, Fernando Machado, described the chain's old uniforms as "very, very generic" in a recent interview with Business Insider. The uniforms weren ...
Business Insider India5y
These vintage photos of Burger King's uniforms show how much the chain's look has changed over time - along with its identity
From funky to faded to fresh, Burger King's uniforms have changed a lot since the chain got its start in the 1950s. Burger King CMO Fernando Machado told Business Insider that until recently ...