Brands provide a powerful source of value to companies, and currently, the value of brands, along with other intangible ...

In today’s interconnected world, global brands serve as powerful symbols of economic influence, cultural impact, and corporate excellence. ・Business Insider Africa presents the top 10 countries with ...

The Kardashian brand is one of the biggest in the world so this shouldn’t be surprising. But to see the youngest Kardashian surpass her older sister, Kim, is what’s most shocking here.

Global consumers say Google is the most 'simple' brand in the world, with experiences that are easy to understand, transparent, and honest, according to recent research from Siegel+Gale. The annual ...

• Continuously innovate: Think of fragrance brand Le Labo and its personalized perfumes (often hand-blended and prepared in ...

As the world changes, a distinctive brand perpetuates a clear identity, allowing consumers to build familiarity and remain connected. Nike embodies this as one of the most distinctive brands of ...

Blancpain, having been established in 1735, currently touts itself as the world’s oldest watch brand. Perhaps more impressive ...

The Hitachi brand is still finding its way into the world of television, however, with a licensing deal that allows Vestel to make Hitachi branded devices. They're sold primarily in Argos stores ...