Each of the 15 most innovative companies in advertising and marketing built strong campaigns using cultural cachet.

Kevin Harrington, Brandon T. Adams, and Brian Harrington joined forces to launch Big Brand Ventures, a firm dedicated to ...

In a world where consumers are constantly bombarded with advertisements, brands must find innovative ways to capture ...

But how can companies maximize the potential of an internal agency? Let’s explore the key benefits and strategies for success ...

JCPenney, one of the nation's largest and most storied retailers, part of recently-formed Catalyst Brands, today announced the appointment of VaynerMedia as its social and influencer marketing agency ...