Bosch's "eBike Flow" app can manage several e-bikes with a smart system in the Flow app. This is practical for owners of several electric bikes, for example. Cyclists used to have a problem if ...

Casadesus-Masanell, Ramon, Oliver Gassmann, Felix Wortmann, and Sven Jung. "Bosch (A): Entering the Electric Bike Market?" Harvard Business School Case 722-459, June 2022. (Revised October 2022.) ...