Read our full commerce guidelines here. Known for its luxurious formulas and science-led approach, Shiseido has become globally renowned for its high quality skincare, cosmetics and fragrance lines.

Some might call it a farewell tour for the executive, who is retiring from his post as chairman and chief executive officer of Shiseido Co. Ltd., on Dec. 31. But not Uotani. For him, it is a town ...

Jones, Geoffrey G., Akiko Kanno, and Masako Egawa. "Making China Beautiful: Shiseido and the China Market." Harvard Business School Case 805-003, October 2004. (Revised July 2013.) ...

For Brody Associates, creating a brand identity for Shiseido was akin to developing a new language. Since it was founded 150 years ago, Shiseido has pioneered a unique approach to beauty, encouraging ...