tobaccocontrol.bmj1y
Beliefs about “Light” and “Ultra Light” cigarettes and efforts to change those beliefs: an overview of early efforts and published research
Light and Ultra Light cigarettes were first introduced in the 1950s and '60s as a response to growing public awareness of the health risks of smoking. Following their introduction, these cigarettes ...
tobaccocontrol.bmj4mon
Effect of health messages about “Light” and “Ultra Light” cigarettes on beliefs and quitting intent
OBJECTIVE To test the impact of three health messages focusing on vent holes, sensory effects of Light and Ultra Light cigarettes, or health consequences of smoking, respectively, on beliefs and ...