The digital marketing landscape is evolving rapidly. Industry experts are focusing on emerging trends that will shape the ...

Social media marketing isn’t going anywhere, especially with the success social media platforms saw in 2024. Staying on top of social media trends is one of the best ways to ensure that your ...

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Marketers and consumers differ in what they believe makes a brand best-in-class on social media, according to recent research from Sprout Social. The report was based on data from a survey conducted ...

"Shoppable short-form video is on fire," Bridget Dolan, YouTube's top shopping ... social commerce by social-media platforms," Alessandro Bogliari, CEO of the Influencer Marketing Factory, told ...