We observe their behavior and we mimic that behavior. In short, we do what they do. This theory is also known as social cognitive theory. Social learning theory, developed by psychologist Albert ...

Reviewed by Andy Smith Modern portfolio theory (MPT) and behavioral finance represent differing schools of thought that ...

A study has challenged previous theories about male strength and sexual behavior that are linked to evolutionary gender roles ...

Behavioral economic theories are used to explain most everyday decisions, such as what people buy, how they manage their finances, and whether or not they make healthy lifestyle choices.

Objective The purpose of the present study was to conduct a process analysis of the effects of personality on physical activity intention and behaviour using the theory of planned behaviour (TPB).

Consciousness is one of the most intriguing and debated phenomena in philosophy, psychology and cognitive science. Despite advances in our understanding of the brain and how it wor ...

Students in our program apply social and behavioral science theories and methodology to predict and explain health-related behaviors as well as develop and evaluate health promotion and ...