Barbie sales plummeted 20% from 2012 to 2014 and continued to fall last year. A line of toys designed to teach girls to build, Lego Friends, helped boost Lego above Mattel as the biggest toy ...

with the goal of encouraging “girls to learn more about making decisions to change the world for the better,” the toy company said in a tweet Monday. The new Barbie’s launch comes just a few ...

Other research found that young girls aged five to eight who ... British fashion model Twiggy. Barbie was introduced in March 1959, at a toy fair in New York. Wearing a black and white zebra ...

On March 9, 1959, the first Barbie doll was introduced at the American Toy Fair in New York City, becoming the first mass-produced toy doll in the United States with adult features. Also on this day ...

Barbie dolls depicting U.S ... and "close the gap that comes between girls and their full potential," per a company statement announcing the toys ahead of the Paris Olympic Games.

While it's only a coincidence Women's History Month and Barbie's birthday coincide, it's true that Barbie has influenced generations of girls and women since the doll debuted on March 9, 1959.

In 2018, the toy company behind Barbie and other famous brands created ... which imagines folklore monsters like werewolves and mummies as teen girls, has already been adapted into multiple ...

Barbie was defined and degraded by her sexualised ... The global phenomenon reinvented the market and the narrative surrounding girls’ toys for the better. The prince didn’t save princesses ...