Yet, if there’s one perfume that’s held TikTok in a chokehold, it’s Baccarat Rouge 540. From influencers layering it with every fragrance in their collection to celebs like Olivia Rodrigo ...

I f you're anything like me and have expensive perfume taste (guilty as charged), then you'll always be on the hunt for luxury perfume dupes. With some of our favourite high stree ...

Perfumer Francis Kurkdjian first launched Baccarat Rouge 540 in 2014 as a one-off, 250-bottle release to celebrate the 250th anniversary of historical crystal house Baccarat. But Baccarat Rouge was ...

In my opinion, there are two qualities linked to the wildly lauded fragrance Baccarat Rouge 540 that made it the cult classic that it now is: it smells like wealth, and it lingers. As tantalizing ...

Heavy with may rose and jasmine, it was the first perfume to be layered with aldehydes, a now-commonplace practice that lends ...

While sharing her haircare must-haves on Amazon Live last week, the “Southern Charm” star shouted out an $85 Baccart Rogue ...