"This fragrance doesn’t just stay close to the skin — it leaves a memorable trail that lingers for hours, sometimes even days." ...

Yet, if there’s one perfume that’s held TikTok in a chokehold, it’s Baccarat Rouge 540. From influencers layering it with ...

If Fashion's front-row fixtures, Francophiles and aromatic aficionados say "au revoir" with extra enthusiasm as they depart from the City of Light, you can bet they're flying Air France . Starting ...

We're going to start this dive into Zara perfume 'smell-a-like's with a disclaimer. We aren't dupe-crazy here at Cosmo. While we do love a genuine, affordable option that is *just like* an expensive ...

When I was asked to create that perfume it was meant to encapsulate Baccarat,’ says Kurkdjian on a call from his office in Paris. 'The symbol of Baccarat is the red crystal, which is made out of gold ...

Perfumer Francis Kurkdjian, co-founder of Maison Francis Kurkdjian, delves into the creative process behind some of his ...

With notes of lavender blossom, bergamot, and creamy blonde woods, some TikTokers even compare this fragrance to the infamous Baccarat 540. The E! Insider Shop editors and writers search the ...

In my opinion, there are two qualities linked to the wildly lauded fragrance Baccarat Rouge 540 that made it the cult classic that it now is: it smells like wealth, and it lingers. As tantalizing ...