Tandem Sports + Entertainment is rebranding as Gersh Sports. The U.S. basketball practice becomes the first division to ...

Although many athletic brands have brought back nostalgic shoe styles in recent years, our editors are particularly surprised by how much we like Brooks’ latest foray. The Glycerin Adrenaline ...

Nike is the overwhelming number one sponsor, repping nearly half of all the men's teams and more than 54% of all women's teams. That number obviously climbs higher when including the schools falling ...

Bethel native Jasmine Maietta got the ball rolling as founder of Round21, a lifestyle brand the combines arts and sports.

We are excited to join forces with Patricof Co,” said Adam Blumenfeld, CEO, Varsity Brands. “With P/Co’s consumer insights ...

She partnered with a company, Cloud 9 Sports, and launched her own apparel brand. It’s brought in about $2,000 in sales so far, but after the university and Cloud 9 Sports take a cut ...