These include Athleta, which started collaborating in ... Other brands are making their products “resale-ready” from birth. For its Spring 2023 line, French fashion house Chloé embedded ...

TODAY contributor and Peloton instructor Ally Love stopped by the 3rd hour of TODAY to share gifts from Athleta, Papier and more. Shop finds for friends or family members whose ideal weekend ...

Athleta's revival, contributing 10% of Gap's sales, is a key growth driver, outperforming rivals like Nike and Lululemon in the U.S. market. The cheaper Gap and Old Navy brands, meanwhile ...