Applebee's promotions failed to cut through the noise as the restaurant industry at large advertised value meals to attract low-income consumers, and sales spiked at rival Chili's. The restaurant ...

Applebee’s® is taking its To Go game to the next level this March with 50 cent Boneless Wings, when ordered To Go on March 18-21. Conveniently available for To Go or delivery, guests can enjoy America ...

Dine Brands faces declining sales at Applebee's and IHOP despite promotions. See why analysts still see recovery potential ...

For now, the star of Applebee's value promotions, the two for $25 deal, routinely accounts for roughly a fifth of the chain's tickets, according to Peyton. But Applebee's is looking to add to its ...