Have you ever made the pilgrimage to an Ulta or a CVS to get your hands on beauty products that weren’t available on this side of the Atlantic? Us too. But now, more and more American beauty ...

BB creams first launched in Korea several years ago before inundating the U.S. market and inspiring American beauty brands to spawn their own. Korea’s next big advancement, the cushion compact ...

Social media fuels beauty trends as Gen Z drives growth. Sephora excels with store-in-store success, catering to evolving ...