.At Amazon, we focus on four principles: a customer-centric approach rather than a competitive one, a passion for innovation, an unwavering commitment to operational excellence, and a long-term ...

How will you make a positive impact? Businesses can use vision statements to inspire their teams and customers. For example, Amazon's vision statement is "To be Earth's most customer-centric ...

We were surfing around on Lab126's website and we saw this explanation of Amazon 's vision for its Kindle line. (Lab126 is the Amazon subsidiary developing Kindle products.) We like the simplicity ...