In a move that underscores its commitment to the next generation of basketball stars, Gatorade has unveiled JuJu Watkins and Cooper Flagg as its latest brand ambassadors. While both athletes bring undeniable talent,

USC Trojans star JuJu Watkins, Duke standout freshman Cooper Flagg, and projected first overall pick in the WNBA Draft Paige Bueckers are the stars of the Gatorade March Madness Campaign. The three basketball stars are featured in Gatorade’s latest commercial,

If Gatorade is going to let its "Is It In You?" slogan hang around for the better part of three decades, it occasionally needs to allow a new generation to determine what "it" is. For its latest March Madness campaign,