For gamers and sports lovers, the QN990F feature Samsung’s Motion Xcelerator 240Hz and AI Motion Enhancer Pro for enhanced motion clarity. Dedicated upward-firing speakers power Dolby Atmos immersive sound, while Object Tracking Sound Pro provides audio that follows the on-screen action for enhanced audio realism.

Samsung is launching the first wave of its 2025 TVs, starting with the Neo QLED 4K and 8K models. They’re available today and prices for the screens start at $1,299 for the QN80F — though, if you’re feeling flush with cash, the flagship QN990F will only set you back $40,000.

Samsung is announcing the pricing for a few of the TVs that it first showed off at CES back in January. This includes the QN900F and QN990F Neo QLED 8K