Beauty brands are opting for micro-celebrities to serve as their brand ambassadors in 2025. Marketing expert and Advocacy ...

Luar has recently announced a collaboration with MAC Cosmetics to launch a reimagined version of their popular product, the Ana Artistry bag. The popular apparel brand has never shied away from ...

Mac Cosmetics is differentiating its new application from other makeup brands’ mobile offerings by opting to hone in on rewarding existing loyalty members with tiered benefits, personalized ...